One Source is Inaccurate. So We Multi-Source
Why Multi-Source
Accuracy
Cross-analysis lets you filter out the noise from other data channels. One data source is not predictive. Only multi-sourcing lets you find meaningful signals.
Actionability
Multiple tools reduces their usage and often have contradictory data. With Simporter, you have clear answers that guide you to identify pattern-driven signals to act on.
Data Overload
By reducing the amount of tools necessary to engage in new product research, you can avoid data overload and focus on what matters most.
Data Sources
Customer Reviews
Whether a line extension or new category, Simporter empowers you to measure both demand and competition, so you can be the first-mover in your category.
Social Media
Learn which products are at the highest risk of cannibalizing in seconds so you can make informed decisions around your launch, where to reduce cannibalization, and understand your upcoming launch’s complete impact on your marketshare.
Search Traffic
Learn which products are at the highest risk of cannibalizing in seconds so you can make informed decisions around your launch, where to reduce cannibalization, and understand your upcoming launch’s complete impact on your marketshare.
Point-of-Sale
Analysis of POS data, whether via our partner Nielsen or with your own data, to extract meaningful patterns that translate into offline sales.
Product Descriptions
Reduce your risk of failure by taking competition into account. Product descriptions are analyzed to benchmark and predict competition levels for an attribute so you don’t move into a saturated space.
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