Automate product research with AI

Your first tool to automate both ideation research and pre-market forecasting by analyzing billions of consumer data points across search, sales, social, and reviews – so you can easily meet consumer needs and de-risk new product development.
Get Started
Have a question?
Simporter White space
Tommy Hilfiger logo
Warner's logo
Carrefour logo
Vita Fusion logo
Arm & Hammer logo
Calvin Klein logo

What Simporter Can Do For You

There are a lot of tools out there. Here is why you should pick Simporter.

First to Market

Trends go from 0-60 in just 6 weeks. Unlike a consultancy, Simporter is updated 24/7 to provide you with insights you can act on to cement your brand as a first-mover.

Data, Not Opinion

Focus groups and panel services require you to decide from hundreds of opinions. With Simporter, you can decide from millions, making more scientific decisions.

Holistic Data

Instead of having separate tools for each data source (a social listening tool, eCommerce, search tool, etc.), you can use one holistic platform with your team.

Actionable

We think analytics tools are too complex so Simporter is designed to give you just what you need without the unnecessary headaches.

Confidence

Our proprietary AI algorithms, combined with our exclusive databases, increase new product revenue by an average of +23%.

How It Works

Simporter automates your new product research in the following ways.

Screenshot Pre Launch

Launch Stage

Reduce your dependence on expensive testing, time consuming spreadsheets, and inaccurate guessing. Instead, just select the attributes of your new product launch and get a new launch forecast with up to 93% accuracy for the next 52 weeks for each SKU and each channel.

Learn more

Screenshot White Space

Idea Stage

Kick off your next product idea with the confidence of Big Data. In just minutes, you can easily understand what ingredients should be in your next product, spot unmet consumer needs, and identify unsatisfactory sensory attributes in your category.

Learn more

Screenshot Pre Launch

Launch Stage

Reduce your dependence on expensive testing, time consuming spreadsheets, and inaccurate guessing. Instead, just select the attributes of your new product launch and get a new launch forecast with up to 93% accuracy for the next 52 weeks for each SKU and each channel.

Learn more

Insights, Predictions, and News

The baby food market is undergoing a transformation, and it’s not just about pureed peas and carrots anymore. …
In today’s fast-paced retail environment, one area remains a critical focal point: shelf space. Both private labels and …
In recent years, the business landscape has seen a meteoric rise of Direct-To-Consumer (DTC) startups. These agile companies …

Want a Free Demo?

Increase your new product success rate and reduce the risk of product failure today.

White Space: Vitamins & Supplements